I still remember the collective singing contests called “Every Class Sings” (班班有歌声) in my high school days. Google “班班有歌声” and you will find almost every Chinese high school organizes this kind of events, where students stand on the stage like zombies singing ancient patriotic songs, over and over, year after year. Here’s a hilarious example [...]

Li Ning, the major Chinese supplier of athletic shoes and sporting goods, released a viral video for its line of badminton rackets. In the video, Olympic gold medal winner Lin Dan, the handsome and notoriously arrogant bad-boy of badminton, strikes shuttlecocks into a tiny shuttlecock bucket over the net.
But the basic idea — extraordinarily accurate [...]

This started making the rounds on the social networks like Kaixin001, where my wife first saw it and showed it to me just yesterday. Easily one of the most creative and side-splittingly funny videos I’ve seen. Hats off to the creative team behind this. If someone knows who they are, please let me know! Personally [...]

This is absolutely today’s hottest video on the Chinese Internet.
In the video, we see a chubby high school girl engaged in online audio chat on her laptop, with a erect textbook as her cover. Presumably all this is being shot by a classmate with a phone camera. After she sneaks out of the classroom, her [...]

We posted earlier today about Afterquake, a music relief project to commemorate last year’s devastating earthquake in Sichuan. Here’s a terrific music video that Luke Mines just sent us. This is what he has to say about it:

The song is called “Sala”. It is a traditional Qiang minority song, but all the kids in Wenchuan [...]

If you weren’t able to catch the live broadcast of China’s President Hu Jintao at the official observance of the anniversary of the Wenchuan Earthquake, you can see it here. President Hu went to Yingxiu Township, the hardest-hit town in Wenchuan County, the quake’s epicenter. The monument is in front of the collapsed Xuankou Middle [...]

As most of you know, a year ago today, a massive earthquake rocked central Sichuan Province, killing over 80,000 people and displacing some 15 million people from their homes.
In March, my friend the American filmmaker Luke Mines of “Sexy Beijing” fame went to Sichuan to shoot a video for a project called Afterquake, which combines [...]

Maybe it’s still too early to think about when there will be a ‘Let it Shine’ campaign on Chinese video websites, but Youku’s creative team is also getting better and better making fantastic page takeovers for the advertisers.
Recently, Sprite released a pretty cool 30-second TVC in which Taiwanese artists Jay Chou and Angel Chang explode [...]

I once believed most student unions on Chinese college campuses were nothing but bureaucratic apparatuses filled with countless morons daydreaming incessantly of sleeping with every cheerleader. Now I’m looking at them with new eyes because of this music video:

The MV is a reproduced version of Taiwan Beer’s 2006 theme song I Believe. Though some scenes [...]

Two British musicians Paddy Whalen and Giles Tully started a Chinese band called “The Pulse”(红脉). Here’s their latest music video, in which they covered Little Grass (小草), a popular Chinese folk song. “Not fragrant as a flower, not tall as a tree, I’m anonymous little grass.” The lyrics about ordinary people makes the MV quite [...]